Job Title: National Distributed Organizing Representative
Department: Program Department
Reports To: Field Organizing Manager
Context: Builds grassroots power by leading the implementation of distributed organizing campaigns. Increases the number of people involved, leaders trained, and engagement of people with influence to achieve our conservation goals. Plans, coaches, organizes, and coordinates the distributed activities of staff and volunteers seeking to engage in our national Resist Campaign. Develops organizing strategies and priorities for assigned campaign or program. Coordinates and oversees the distributed organizing plan for the Resist Campaign. Incorporates Movement Building elements and justice principles into distributed organizing plans.
Scope: The National Distributed Organizing Representative will work with the campaign team and partners to develop a model of distributed grassroots organizing, based on movement building, justice and equity. They will partner with the Digital Strategies Department to build a distributed grassroots network for public support for the Sierra Club’s Resist Campaign across the country, support teams of volunteers in targeted states and foster partnerships with diverse organizations.
The National Distributed Organizing Representative is responsible for the coordination and effective implementation of the distributed organizing goals within the Resist Campaign. Oversees creating the organizing plan and developing the strategy and helps to carry out organizational and issue visibility in regional, national media and in the local community. Participates in activities and services provided by the regional office. Provides leadership in working with volunteer leaders, national, state and local Program staff on Resistance work. Evaluates and measures success of distributed activities with manager and Campaign to ensure progress towards the campaign's mission and goals. Helps determine changes to strategies needed to reach goals.
- Develops organizing strategy, marshals resources, organizes volunteer efforts, monitors and tracks expenses on Resist Campaign.
- Coordinates actions and ensures the effective implementation of the organizing plan to identify, recruit and train volunteers in Sierra Club, and other groups as appropriate, around the Resist Campaign. Seeks opportunities to advance the Sierra Club’s justice, equity and inclusion initiatives through new partnerships and engagement strategies where appropriate.
- Engages people and develops volunteer leadership in both social and environmental advocacy activities that will create strong environmental communities and build power at the community, state, and national level.
- Develops and implements a variety of engagement strategies including on-line and face-to-face social networks to support Sierra Club cause.
- Maintains and develops new partnerships with affinity groups who share many common goals and values.
- Works closely with the Communications Department to plan and coordinate a strategy and activities to obtain media coverage in regional and national media outlets. Participates in the development of media campaigns; may represent the Sierra Club in the media; promotes volunteer media training and exposure.
- Works with volunteers to develop grasstop networks and cultivates relationships with public officials and lobby members of Congress and other public officials on behalf of the Club on national and regional conservation priorities. Builds leadership that can develop relationships with Congressional Members and staff within region.
- Ensures information, research, and other assistance to Sierra Club leaders, the public and others about the campaigns and priority issues are provided. Provides support to other internal departments for campaign synergy:
- Digital Strategies in the creation of online to offline arcs that build networks and leadership through a justice lens
- Communications Department in the implementation of media and public outreach communications and development of movement building narratives.
- Advancement Department in the development of effective relationships with donors and foundations within or with an interest in the assigned communities and may assist with the development of organizing objectives and strategies as part of grant projects and proposals.
- Serves as an internal expert on Distributed Organizing, coaching organizers and represents Sierra Club in regional coalitions, at regional events and to the general public while developing volunteer leaders to do the same.
- Works with volunteer leaders to represent the Sierra Club to the media, public forums and venues, public education and media strategy.
- Identifies and develops volunteers who will take work as part of a team and take on the role of team leaders to build our grassroots power and networks. Helps those leaders succeed by training and coaching them how to strategize, organize, inspire and motivate.
- Make use of data and data systems for tracking campaign and volunteer engagement.
- Performs miscellaneous duties as assigned.
Knowledge & Skills:
- At least 3 years’ experience in grassroots organizing, training, and motivating volunteers, coalition building and strategic planning.
- Strong demonstrated written and oral communication skills. Demonstrated public speaking ability.
- Excellent knowledge and background in intersectional issue campaigning.
- A deep commitment to racial, social , and economic justice.
- Prior experience and knowledge of either the legislative process or administrative process.
- Demonstrated ability and effectiveness working with volunteers.
- Extensive travel required.
- Valid driver’s license, satisfactory driving record, and proof of auto insurance required.
This position is represented by a collective bargaining unit and is subject to the terms and conditions of the contract between Sierra Club and Progressive Workers Union.
The Sierra Club offers competitive salary package commensurate with skills and experience plus excellent benefits that include medical, dental, and vision coverage, and a retirement savings 401(k) plan. This is a category 4 exempt position.
Sierra Club is a 501(c)(4) organization. Sierra Club does not sponsor H1B visas.
The Sierra Club is an equal opportunity employer committed to a diverse workforce.
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*If you are applying for more than one position with us, please attach your job-specific cover letters in the 'Attachments' section.