Position Description

Digital Marketing Manager, Ecommerce
Job Code 15138
Division GMP RECRUITMENT SERVICES (S) PTE LTD (EA Licence:09C3051)
Job Placement Location Singapore
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Responsibilities

  • Identify new market segments and trendy keywords through data-driven analysis of the market and category behaviour
  • Focus on customer experience to enhance customer journey on Ecommerce platform
  • Work on projects closely with sales and marketing teams to achieve maximum ROI for target keywords
  • Manage on-site product display and presentation, and drive requirements into the keyword search and browse experience
  • Recommend changes to website architecture, content, linking to improve SEO positions for target keywords
  • Optimize copy and landing pages for search engine marketing
  • Research and analyze competitor advertising links

Requirements

  • At least 6 to 8 years of experience, with Ecommerce experience
  • Able to lead and manage a team
  • Proven SEO/SEM experience
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Knowledge of ranking factors and search engine algorithms

Contact Person: Chai, Xinyi - Reg No:R1328898 (xinyi.chai@gmprecruit.com)

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