You will plan, execute and optimise media and public relations strategy and programmes to elevate the brand visibility, positioning and equity of our client's brand.
- Lead and drive the public relations strategy and campaigns to create high impact, purposeful brand visibility
- Raise company’s profile and image in key local, regional and international media, and generate regular coverage
- Plan the editorial and publicity calendar to develop story ideas to profile company's expertise and key initiatives
- Develop content including media releases, story pitches, by-lined articles, digital content, factsheets, speeches
- Strengthen and cultivate media relationships, pitch stories, handle queries to maximise brand exposure;
- Prepare company spokespersons for public speaking engagements and media interviews
- Organise media events and activities such as press briefings, media training, speaking opportunities
- Monitor and analyse industry trends and media coverage for circulation internally and externally
- Partner with social media lead to build and amplify public relations activities on relevant digital platforms
- Degree in communications, journalism, marketing, business or relevant field
- Strong public relations or communications background with at least 6 to 8 years of demonstrable track record at an agency, in-house with strong emphasis on media relations, or journalism
- Wide Network of local, regional and international media contacts; experience in cultivating positive relationships with journalists
- Preferably with experience working with international media
- Outstanding writing skills with ability to write in a journalistic style
To apply, please visit www.gmprecruit.com and search for Job Reference: 15380.
To learn more about this opportunity, please contact XinYi at firstname.lastname@example.org.
We regret that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: XinYi | Registration No: R1328898
Contact Person: Chai, Xinyi - Reg No:R1328898 (email@example.com)