Position Description

Marketing Technology Consultant @ East
Job Code 15398
Division GMP TECHNOLOGIES (S) PTE LTD (EA Licence:11C3793)
Job Placement Location Singapore
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  • Renowned Aviation Company
  • Work Location: East


Your Role:

  • Provide leadership in the transformation of the organization’s marketing technology stack, including the development of an overall architecture and roadmap of initiatives to deliver the technology blueprint.
  • Apply marketing technology principles to marketing operations, digital strategy, brand marketing, conversion optimisation, growth hacking. This includes the techniques required for media attribution and media mix optimisation.
  • Responsible for the suite of marketing technologies in the company, including operationalization and administration of all products
  • Integrate various marketing technology products with a focus on customer centricity and audience strategy. This includes data and identity management to ensure consistent data quality as well as data privacy and compliance across products.
  • Work with Information Security to ensure that solutions are effectively secured and risks are mitigated. Security issues must be taken into consideration in the overall design.
  • Bridge dependencies with external marketing service providers.
  • Research, evaluate and recommend new marketing technology products. Propose and drive technical POCs and feasibility studies to identify the appropriate solutions where necessary
  • Work with business users to analyse, understand and articulate requirements using customer journey mapping and design thinking.
  • Any other relevant ad-hoc duties.

 

Required Skills

  • Possess a degree in Information Technology or related fields.
  • Minimum 10 years of relevant working experience in Marketing Technology
  • Experience with managing cybersecurity and data security is essential.
  • Wide knowledge of marketing technology stack providers
  • Strong communication skills with proven ability to understand key concepts and communicate effectively with technical staff and business stakeholders.
  • Ability to collaborate, build relationships and influence individuals at all levels in a matrix-management environment.
  • Ability to perform under pressure and tight timelines, as well as manage multiple priorities with competing demands for resources.
  • Strong technical leadership in formulating solutions in the marketing technology arena.
  • Strong analytical, data processing and problem-solving skills.
  • Familiar with concept and application of design thinking, customer journey mapping, Agile and data driven decision making.
  • Previous involvement in digital transformation projects is a strong plus.
  • This is a sole contributor role.

 

To apply, please visit to www.gmprecruit.com and search for Job Reference:15398

To find out more about this opportunity, please contact Alexandra Calingo at: alexandra@gmprecruit.com

GMP Technologies (S) Pte Ltd | EA Licence: 11C3793 | EA Personnel: Alexandra Calingo | Registration No: 09C3051

Contact Person: Sy Calingo, Alexandra - Reg No:R1101491 (alexandra@gmprecruit.com)

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